The future of Malawi’s tobacco industry

The future of Malawi’s tobacco industry

The newly-launched Integrated Product System (IPS) holds the promise of a bright future for tobacco production in Malawi.

IPS is a marketing agreement that commits tobacco companies to buying predetermined volume from a grower. It offers growers security, and ensures a sustainable supply for tobacco companies.

Since 2009, JTI has been running a Facilitated Farmers Scheme (FFS), a programme designed to complement IPS. Our FFS provides growers a guaranteed buyer for their leaf by bringing growers and processors together.

Together with IPS, our FFS program is helping to create long-term sustainability of the industry by facilitating growers’ access to low-interest rate financing, extension services, food security, reforestation, child labour prevention and incentives.

These benefits are not available to growers who sell on auction.

The International Tobacco Growers Association (ITGA) undertook research into the effectiveness of the IPS.

The ITGA chose to conduct its research in Malawi as it is one of Africa’s biggest tobacco producers. The researchers spoke to farmers, leaf buyers, leaf and extension technicians (LETs), government and regulatory officials, farmers' organisations, and auction-floor administrators.

The study compared contract farming under IPS with the traditional leaf auction system. The ITGA’s research concluded there is overwhelming support from both farmers and tobacco companies for the IPS.

We support these ongoing reviews as we believe they will create reciprocal benefits, not only in the tobacco value chain, but across the economy as tobacco industry impacts various sectors. JTI wants to precipitate a win-win environment for all involved.
Harold Msusa, JTI Regulatory Affairs Manager, Malawi

The IPS scheme is also supported by the Tobacco Control Commission (TCC), whose Chief Executive Officer Dr. Bruce Munthali commented that it is a necessary change for the future of the industry.

“TCC is positive that IPS is the necessary change we need. There may be divergent views on it but overall we must encourage debate as it is an essential part of moving the tobacco industry forward,” said Munthali.

JTI’s decision to support the IPS came as part of a wider review of the regulatory framework for the tobacco sector in Malawi. As part of this process, we organised a Regulatory Impact Assessment (RIA) to look at the policies affecting the tobacco industry.

“We support these ongoing reviews as we believe that they will create reciprocal benefits, not only in the tobacco value chain, but across the economy as tobacco industry impacts various sectors. JTI wants to precipitate a win-win environment for all involved,” said Harold Msusa JTI Regulatory Affairs Manager.

Following the RIA, JTI hosted a seminar to underscore our commitment to the IPS and promote it as the bright future for Malawi’s tobacco industry.